🗣️ Words That Win: Dialogues That Convert Buyers & Sellers

A High-Impact Training for Real Estate Professionals

🔍 Training Objective:

Stop chasing leads—and start converting with confidence.

💡 What You’ll Learn:

  • Proven dialogue frameworks for buyer & seller conversations

  • Referral-trigger scripts that feel natural and work

  • Objection-handling language that builds trust

  • How to leverage a lender to elevate your value

  • A simple script loop that turns updates into introductions

🧲 Are You Chasing Leads—or Attracting Them?

Most agents are working way too hard for every transaction because their dialogue is reactive, not intentional.

Sound familiar?

✅ “Have you ever had a buyer ghost you after the first showing?”

This training is your fix.

🎯 The 3 Dialogues Every Realtor Must Master

1. RAS Activation Script (For top-of-mind referrals)

“You’re going to run into people over the next few weeks who mention real estate—when that happens, I’d love to be your go-to. Can we team up on that?”

2. Discovery Script (For emotional buy-in)

“What’s important about this move to you?”

“And what does that give you?”

“How would that change life for your family?”

3. Referral Script (To unlock natural introductions)

“If I take great care of you, would you be comfortable introducing me to someone you care about?”

🛑 Common Buyer & Seller Objections — Handled Like a Pro

“I’m waiting for rates to drop.”

“That’s exactly why we need a plan. What if rates stay up and inventory dries up? Wouldn’t it be smart to be ahead of that?”

“I’m interviewing other agents.”

“That’s smart! What’s most important to you in an agent? Would you be open to a quick meeting to see if we’d be a fit?”

“I’m not ready yet.”

“Totally fine—most of my best clients start early. Want a prep checklist so you’re ready when the timing is right?”

🔄 The Realtor-Lender Script Loop

Turn your lender partner into a lead-generating machine.

Example:

“Hey, I was thinking about your buyer—my lending partner has a strategy that could save them $12K. Want me to connect you?”

You look proactive. They feel supported. You both win.

🗣 Practice = Progress: Try These Now

🧑‍🤝‍🧑 Pair with a partner or mirror-practice:

  • Intro RAS Script

  • Objection: “Waiting for rates…”

  • Referral ask during a transaction update

🚀 Final Thought:

Scripts Without Practice Are Useless.

Want to role-play it with us and turn these words into closings?

✅ Book a free coaching call.

📥 Get your Dialog Sales Cheat Sheet.

🎯 Let’s unlock 2+ extra referrals a month—together.